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Action plan

Build an online presence for your business

High effort

High impact

Many businesses tick along fine without an online presence, until suddenly the ground shifts and a reactive change is required. All too often, increased competitor activity or changing customer preferences push businesses to build an online presence in a rushed or unconsidered way – despite there being plenty to be gained from getting started sooner rather than later.

Increasing your visibility online is a great way to market your business to a wider audience, boost sales and be more prepared when the space your business operates in changes.

  • We’ve designed our action plans to be completed in the order of steps laid out and explained why each step is important
  • Customising your action plan lets you set your own completion dates, assign tasks to others and get notifications
  • Helpful tools are provided for certain steps while a tracking metric at the end will help you determine the long-term success of your effort
  • A downloadable PDF version of each action plan is available if you’d like to compete it offline

What can I do with this Action Plan?

Start this Action Plan

Add some extra information to this plan and we’ll help you get it done.

Get started
  • We’ve designed our action plans to be completed in the order of steps laid out and explained why each step is important
  • Customising your action plan lets you set your own completion dates, assign tasks to others and get notifications
  • Helpful tools are provided for certain steps while a tracking metric at the end will help you determine the long-term success of your effort
  • A downloadable PDF version of each action plan is available if you’d like to compete it offline

Download and print

Get a printable template for this Action Plan, fill it in with some target dates, and share it with your team. Pin it on the wall where everyone can see it.

Get the printable Action Plan

Learning Groups

We also run Learning Groups on these topics where you can join other leaders tackling the same challenges.

Find a Learning Group

How will I know if my action plan is working?

Source of sales

Knowing how customers discovered your business shows what marketing is effective

Why this metric?

Marketing needs to contribute to your revenue goals.

How do I start tracking?

Record how new customers found out about your company. The information can be collected automatically when customers are inputting their details or by salespeople.