Optimise your recruitment strategy

Make sure your recruitment process is bringing you the talent you need. External platforms can help, so look for ones which are linked to your sector and check how your competitors are advertising their roles. You can also use your own website to convey your company’s values and the opportunities your organisation provides, even when you’re not actively hiring. The career website of professional services firm EY is a good template. It’s designed to attract and engage potential employees, and communicates the company’s vision and culture consistently throughout – giving details of its operations and services, current vacancies and what people went on to do after working there.