Defining your USP
Medium effort
High impact
It’s harder than ever for a business to stand out from the crowd. The market is increasingly competitive and businesses need to be able to quickly communicate how their offering is different. Defining your unique selling point (USP) is a great place to start, particularly if you make the most of the different voices within your business.
What can I do with this Action Plan?
Start this Action Plan
Add some extra information to this plan and we’ll help you get it done.
Get startedDownload and print
Get a printable template for this Action Plan, fill it in with some target dates, and share it with your team. Pin it on the wall where everyone can see it.
Learning Groups
We also run Learning Groups on these topics where you can join other leaders tackling the same challenges.
How will I know if my action plan is working?
Customer survey results
Customer surveys provide feedback on your offering