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People & Team
Article
Our positive performance reviews helped quadruple business revenue
Birmingham-based virtual assistant service Time Etc realised it had developed a culture of low performance and hardworking staff had become demoralised.
Review staff performance twice per year
Digital Readiness
Article
Digital apathy stopped our business moving forward
HR firm Jaluch found it challenging to increase digital skills into the business. Digital apathy meant efforts were efforts were greeted with groans.
Build digital skills
People & Team
Article
Measuring staff performance kept us consistent through change
Putting a structure in place to measure staff performance and give consistent performance reviews to its growing number of employees was key for mmadigital.
Measure staff performance using a defined process
People & Team
Article
Diversifying our incentives helped keep staff motivation high
Consultancy firm 383 faced a battle to keep staff motivation high and see important projects through as they gravitated towards comfort zones.
Provide staff with recognition, and experiment with non-financial rewards
Leadership & Strategy
Article
Our business is global, but managing a team working remotely is tough
As Formula Botanica has grown it has struggled to find people who won’t “wither” working remotely across England, Belgium, Slovakia and Brazil.
Support your employees
Sales & Growth
Article
We identified a target audience and found a global market to tackle seasonality
Cocofina found it challenging to maintain consistent sales throughout the year because of its issues with seasonality – sales suffered in the winter.
Identify target markets
Leadership & Strategy
Article
We invested in marketing technology to drive business growth
With greater insights needed to make informed decisions, Blue Bay Travel realised its basic digital approach needed help from marketing technology.
Master the digital basics
People & Team
Article
We beat the competition by tackling our industry’s diversity problem
When it came to hiring a team demonstrating diversity Claromentis found it difficult to attract women for certain roles, giving it a restricted perspective.
Determine what talent is needed
Sales & Growth
Article
Staggering hires helped us do marketing properly
Forecasting firm Futrli found it hard to coordinate marketing with no dedicated team and little budget. Those without the right skills were plugging gaps.
Set a marketing strategy
Digital Readiness
Article
We used external agencies to build a luxury ecommerce giant
Leather retailer Maxwell Scott found it challenging to transition its door-to-door business into a digital success, turning to external agencies for help.
Collaborate externally
Planning
Article
To take on a British giant we focused on solving customer problems
Hometree realised early on that it would need a key point of differentiation to tackle competitor British Gas – truly addressing customer problems.
Create a distinct offering
Digital Readiness
Article
Using a spreadsheet to manage stock was not working anymore
Cheeky Chompers relied on Excel to manage stock, manufacturing and customer orders. This made for a complex supply chain and was hard to keep on top of.
Digitise your supply chain
Leadership & Strategy
Article
Beating a divisive culture helped us improve as leaders
Pork scratchings brand Snaffling Pig faced the challenge of reconciling a divisive culture among staff – one solved through uniting on the same vision.
Improve your own leadership capabilities
Article
We had to build machine learning capabilities without sector expertise
Streetbees believed machine learning could unlock the value of the market research it was doing for clients, but didn’t have the sector expertise needed.
Sales & Growth
Article
We had to hire local talent to expand successfully
When Vuealta started global growth planning the amount of information available was overwhelming. It's solution was to invest in local support and talent.
Prepare for expansion
Planning
Article
We took a risk and changed business direction
To succeed in a new market, Natterbox needed to create fresh goals and ensure staff were invested enough to buy into them across the different departments.
Ensure employees buy in to targets
Planning
Article
My technology failed because I didn’t think big enough
When Formula Botanica realised early on that its technology wasn’t keeping pace with growth it put in place a plan that would provide peace of mind.
Invest in new technology
Leadership & Strategy
Article
We used our company’s “why” to steady ourselves during rapid growth
Mojo Mortgages realised growth was making it hard for employees to “buy in” to management decisions being made without communicating across the business.
Structure your approach
People & Team
Article
We proved culture beats budget to hold on to our staff
Futrli found it challenging to retain staff as a young SME in the tech market. It had to compete with larger budgets for wages and training at bigger firms.
Provide development opportunities
People & Team
Article
We built a training culture to survive rapid change
Shopblocks staff needed more time to explore new development areas, but it was hard to find capacity for a training culture without damaging existing work.
Create a training culture
Leadership & Strategy
Article
We were first in our market, but struggled to define our service
As an early player in the social advertising niche, Mighty Social struggled with how to frame and communicate a relatively unfamiliar offering.
Seek external advice
Leadership & Strategy
Article
Our company values meant something different to everyone
Fordway learned that its company values meant something different to each employee. Here's how they got staff involved in updating and designing new ones.
Create meaningful vision and values
Sales & Growth
Article
Building business relationships helped us conquer the education market
When it came to identifying growth channels, Show My Homework turned to building business relationships as a way of knowing when and where to sell.
Build external relationships
Digital Readiness
Article
We couldn’t build any further without developing our business data
Users of the ShopAppy website were dropping off as changes were based on one or two opinions, rather than prioritising based on user business data.
Develop the use of business data